Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor – the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites – Set More Hooks and Catch More Fish!

FEATURES

• Now available in long awaited Red Wiggler color!
• No refrigeration needed
• More effective and easier to store than waxworms or larvae